Cybertegic Blog of Knowledge

Last Tuesday, U.S. Commerce Department announced that online shoppers spent $47.5 billion, a 17.5% jump from last year $ 40.2 billion. This marks the ninth consecutive month that e-commerce has posted double-digit gains. Michael McNamara, vice president of research and analysis for MasterCard Advisors, believe the causes to this increase include high gas prices and the…

In our previous post, we shared with you five remarkable social media success stories from industry bigwigs. Now, it’s time for a second serving of inspiring stories from successful social media marketing campaigns. 1. Zappos. This online shoe store reached the top with some social media help, particularly Twitter. The company’s chief executive as well…

Because of its ease of use and accessibility, social media marketing has leveled the marketing field for many small to medium business owners. For more established companies, social media is a tool to fortify their market position. Here are some popular examples of social media magic. 1. Blendtec. Blendtec’s “Will It Blend?” videos showed different…

Previously, we discussed how being active both in local online and offline communities, Google Places, and other search engines can help boost geo-specific SEO campaigns. This week, we conclude our article on tips how to maximize geo-specific search engine optimization that will lead to relevant traffic and will increase conversion in the long run. 1….

Small businesses do not have the budget to hire SEO experts or spend big bucks on search engine optimization campaigns. Fortunately, there are many tools available on the web that small businesses can use to track SEO metrics and success. For small businesses, the goal is simple: use SEO to increase website visibility, awareness, relevant…

In this article, we continue sharing with you inspiring social media success stories from small to medium entrepreneurs. For this edition of social media success stories, we will share with you a real life business success story from a self-made entrepreneur taken from AndreaVahl.com. Cripple Creek Barbeque This Colorado-based, family-run company is the brainchild of…

Geo-specific search engine optimization is being targeted as one of the best strategies in doing SEO, both for small and big businesses. Local businesses, in particular, can greatly benefit from practicing geo-specific SEO because it targets their own local areas and improving rankings in local SERPs. For small businesses who offer services and products to…

Successful business owners understand the need to get customer feedback. Understanding what your customers think about your products and services can not only help you improve quality, but can also give you insights into what new products and services your customers want so you can diversify your product and service. Here are four easy ways…

By now, you already know that Facebook is not just a simple social networking site anymore. The biggest social networking site has grown to become a tool the SEO experts use not only for search engine optimization purposes but to conduct social media marketing campaigns as well. Local businesses are not exempt in using Facebook…

Despite the arrival of a formidable social media contender, a new survey conducted among marketing professionals revealed that Facebook is still the top choice for marketers. However, the research also revealed that marketing professionals are eyeing new social media platforms where they can run their ads. In a BizReport article by Helen Leggatt, the survey…