Cybertegic Blog of Knowledge

Yes, nearly all companies engage in search engine optimization practices. They may be doing SEO themselves or have a professional internet marketing company to do it for them. Either way, it is important to have clear understanding of the most commonly used search engine optimization terms in order to avoid confusion and to better understand…

Many companies’ social media marketing strategies have been limited to social media sites such as Facebook, but now many are beginning to build these capabilities into other areas of their marketing efforts. An effective way businesses are doing this is through adding Facebook social plugins to their website. Provided below are the top 3 plugins and…

Video marketing has proven to become a positive trend in internet marketing. May ecommerce website designers have caught up with using web videos as tools to create eye-catching and engaging video clips to grab a viewer’s attention. With well-crafted and distributed videos on the internet, businesses can reach specific audiences while simultaneously having a tremendous…

Pay-per-click advertising may seem complicated for beginners, but in reality, it’s not. It works by companies paying certain websites each time their banner ad is clicked by users. PPC ads are often displayed on search engine result pages which increases a company’s visibility, driving more traffic to their site, consequently improving conversion rates. With proper…

Facebook seems to be the hottest trend since sliced bread with nearly every business hoping that the the social media giant with help their business thrive. Home Depot is no different. Home Depot is offering consumers who “Like” the retailer on Facebook special offers every Friday throughout the Spring. The promotion ends May 27. Discounts…

It has often been said that “Bad publicity is better than no publicity.” This seems to prove true for Rebecca Black, who has received over 26 million views for her new  music video titled “Friday.” To bring perspective into the picture, this is approximately 4 million more views than Lady Gaga’s “Born This Way” which received about…

Groupon is in the process of creating a new application that it hopes will change when and how society chooses to eat, shop, and play. The new application, Groupon Now, will stray away from its current deal-a-day business model and adopt a quicker, more “Now” strategy. When the Groupon Now app is opened, two buttons…

Facebook has recently announced its plans to expand its Deals program by offering exclusive online daily deals. The new program will allow Facebook users to purchase daily Deal vouchers and share the Deal through the social network with their friend. The social network giant currently allows businesses to offer discounts and freebies to customers who…

Google has announced its intent to revamp Blogger, its 11-year-old blog publishing service it acquired in 2003. Blogger is currently considered one of the 10 largest websites in the world, surpassing competitors such as WordPress.com, Tumblr and Posterous. The problem is, bigger doesn’t always necessarily mean better. These other platforms have received most of the glory over…

A federal judge has recently permitted the U.S. government to access three Twitter accounts of WikiLeak’s most dedicated supporters. This has been a controversial issue in the social media arena because it seems to question users privacy rights. A few months ago, the Department of Justice subpoenaed Twitter, requesting personal information related to the WikiLeaks…