When you think search engines, you think Google. With over 60% market share, Google still dominates the search engine market. It’s no surprise then that Google is constantly innovating, in an effort to stay on top. Google’s most recent creation is Google Instant Previews, a new tool that allows users to view a screenshot of…
Money may be universal but in the world of e-commerce, it comes in different forms. In an article for GetElastic.com, Peter Sheldon wrote some of the different forms of global payments for e-commerce transactions all over the world. According to Sheldon, China has the largest consumer market in the world with 420 million Internet users….
Digital politics has now entered the social media world. Now that Election Day is here, more and more candidates invest time in doing social media via Facebook and Twitter. Forget that you are looking through personal accounts of John Heckenlively or Republican candidate Thaddeus McCotter. The practice of social media has become a mainstay of…
Internet users worldwide spend approximately 4.6 hours each week on social media, compared to only 4.4 hours spent on email. According to the TNS Digital Life study, social media consumes more of our time, but email still remains on top as the most common Internet activity. It makes sense that web users spend the most…
By now, e-commerce merchants should know that social media marketing is a key tool in promoting their business. One of the more popular players in the social media field is Twitter. Twitter, unlike its other counterparts, poses the challenge of limited characters so each message should be clear, concise, and condensed. Twitter is a free…
Forget simply checking email or playing FarmVille on Facebook while on the go, smartphones are providing consumers with a more convenient and mobile way to shop. According to Gartner, a research and advisory company, smartphone sales increased 49% in the first three months of 2010; this means there is a whole lot of new opportunity…
Shipping costs and delivery time-frames are two of the most common complaints customers have for ecommerce stores. No matter how efficient the shipping service is, customers often have dissatisfaction ranging from issues of unrealistic delivery time periods to shipping costs. However, it is one of the most important things for online shoppers that products are…
Companies have finally left the beta stage of incorporating social media marketing into their advertising strategy. Simply put, businesses are now in the process of fully integrating social media marketing so much that budgets are allotted towards doing just social media and internet marketing. The end of the last quarter of each year means budget…
Hey, ecommerce merchants, have you been wondering about how to reach your Facebook audience more effectively? According to a study by the social media management company Virtue, the best times to reach active Facebook users is on the weekdays at 11:00 a.m., 3:00 p.m., and 8:00 p.m. ET. Virtue’s study also indicates that posts published…
Foursquare is already well known in the social media world, and this November the mobile application that features local social networking is covering the midterm election, social media style. Teaming up with JESS3 for their project design, Foursquare’s election coverage site will feature a map of the U.S. that features Foursquare check-ins at over 100,000…
