Less than a week ago, Twitter, the widely popular social media giant, started inviting select users to preview the new Twitter Analytics product. Imagine getting all of your Twitter statistics right from the source. And the best part: it’s all free! This is huge news for anyone interested in social media marketing. Twitter Analytics will…
As social media becomes more and more prevalent, it becomes important to look toward the growing role that social media plays internationally. Many international communities have embraced social media, especially popular social networks like Facebook and Twitter. It’s also important to realize, from a marketing perspective, that all of this communication going on everywhere, new…
Attracting fans to a brand’s Facebook page or Twitter profile is only the beginning of effective social media marketing. Keeping those fans and turning them into brand ambassadors is the real task. According to a survey conducted by social media marketing agency Cone, new media users engage with brands when incentives are involved. The September…
Only a few months ago, social media giant Twitter launched their Places feature. Twitter Places has been a useful feature in that Twitter users can search for tweets from a specific location. Now Twitter may be testing a new feature to add to Places; businesses may soon be able to “claim” their physical location on…
The age-long debate of quantity versus quality has made it’s way to social media marketing, Twitter specifically. Is it better to have more followers or “better” followers (i.e. followers who are more interested in what you actually have to say, and will more likely respond). Guy Kawasaki co-founded the media aggregation site Alltop and has…
Facebook, the ever-popular social media giant, launched Facebook Places in back in August, and have since then have been upgrading Facebook Places by adding features and functionality. Users on Facebook are now able to check-in, meaning that they can display to their friends, strangers, etc. where in the world they are and at what time…
Just having a Facebook page doesn’t mean your company is utilizing social media marketing to its full potential. To be really connected, you have to reach out to your fans on Facebook, and the best way to find your fans is to have them “like” your brand on Facebook. A recent study by shows marketers…
According the fall 2010 American Express OPEN Small Business Monitor, 39% of small business owners reported using social media to increase their exposure. Business owners are beginning to see the incentive of using social media as part of their Internet marketing strategies. When small businesses connect and interact with customers they build brand loyalty, which…
Social media marketing is easily the most cost effective way to build brand recognition and loyalty in most industries. Famecount is a website that regularly lists information related to popular social media accounts. More specifically, Famecount lists all of the most popular brands, specifically related to followers from Facebook, Twitter, and YouTube. These brands are…
What if you found out that the keyboard that you use to type, either from your mobile device or your tablet PC or even just your home keyboard, was obsolete? In other words, what if someone were able to make a better keyboard, making it easier to browse social media, talk to friends, and get…
