A website represents your business online which is why a company must make sure that its website looks good and all the features work. Creating a website with a good design will make online search users trust your brand, which helps their decision-making process. But what other reasons make web design important? Here are five,…
Shopify is one of the popular website platforms. In fact, according to KonstructDigital.com, Shopify holds 20% of the market share of all eCommerce platforms on the internet. More than a million Shopify shops are up to date and have more than 500,000 active stores online. What makes Shopify a top choice for online entrepreneurs and…
Google Webmaster Trend Analyst, John Mueller, stated that Google will begin to de-index web pages if your site is down for a few days. The statement was released on December 10 during a Google Search Central SEO office-hours hangout. An SEO expert named Aakash Singh, present in the live stream, asks Mueller the question. Singh…
During the heat of COVID-19, the global pandemic caused lockdowns which forced people to stay at home and triggered a massive shift for people turning to the internet to get their needs. Consumers and businesses were suddenly pushed to turn to the digital world to accommodate social distancing and contactless shopping, causing the rise of…
A good landing page can help your business grow by increasing your conversion rate, and you can achieve one by optimizing it. There is no need to redesign the whole page; you just need to make specific improvements to help your online visitors click through your call-to-action button. Here’s how to optimize your landing page….
Google Webmaster Trends Analyst John Mueller recently confirmed that bolding important text in your content’s paragraph can help your website’s SEO and help Google understand the content better. While making text bold in your content can help your SEO strategy, its extent is relative to your entire content. Using Bold Text According to Mueller, the…
Building a website is the best way to start up your online marketing campaign. With a well-built and functioning site, you can develop your brand, find new customers, and get more sales. The power of businesses with online stores doubled or even tripled as a result of the pandemic. But how do you start your…
E-commerce websites can allow you to sell your products to customers whenever and wherever they are. But it takes more than just building an e-commerce website to get revenue and sell products for a long time. Your site should have product pages created to convert and push customers to purchase products. This is why your…
In research conducted by Wyzowl, they found that the human attention span has significantly decreased over the years. In 2000, the average human span was 12 seconds, and now, it shrunk significantly to 8.25 seconds. For marketers, this is crucial because it means that we only now have 8.25 seconds to catch the attention of…
This year, 53% of shoppers stated that because of COVID-19, they are highly concerned about shopping in-store during the holidays, and prefer to do the shopping online. In 2020, this number was significantly higher at 70%, but it’s clear this is a lasting concern for many shoppers. With this in mind, it is smart for…
