Conversion rate is a significant factor that tells a business whether its marketing efforts are bringing in customers and sales. Higher conversions means that your brand has a successful online presence and marketing strategy, which is necessary for modern-day businesses to succeed. The average website conversion rate usually falls between 2% and 4% when it…
Google is now rolling out the Page Experience Update for desktop search. It was announced in a tweet published by Google Search Console on Twitter. Your website’s user experience is a vital part of turning your leads into conversion. It covers everything in an end user’s interaction with a website, from navigation, clicking the call-to-action…
Google Search Central announces that the Page Experience Update is now slowly rolling out for desktop. The update will end rolling by the end of March 2022. The Page Experience update first rolled out to mobile search results last June 2021. Now, the same algorithm update is existing in desktop searches by February 2022. There…
Page speed is one of the most important factors Google considers when ranking a website on search results. In fact, according to Google, 50% of people expect a web page to load in less than two seconds. So if you want to help your website rank, you can start by improving its loading time. Here’s…
In today’s fast-paced digital world, a website can be a powerful tool for your business to get leads and sales. But building a beautiful website is not enough. It should deliver a good user experience, which means that your website should be easy and pleasing to use for its users. From the interface and design…
A website represents your business online which is why a company must make sure that its website looks good and all the features work. Creating a website with a good design will make online search users trust your brand, which helps their decision-making process. But what other reasons make web design important? Here are five,…
Shopify is one of the popular website platforms. In fact, according to KonstructDigital.com, Shopify holds 20% of the market share of all eCommerce platforms on the internet. More than a million Shopify shops are up to date and have more than 500,000 active stores online. What makes Shopify a top choice for online entrepreneurs and…
Google Webmaster Trend Analyst, John Mueller, stated that Google will begin to de-index web pages if your site is down for a few days. The statement was released on December 10 during a Google Search Central SEO office-hours hangout. An SEO expert named Aakash Singh, present in the live stream, asks Mueller the question. Singh…
During the heat of COVID-19, the global pandemic caused lockdowns which forced people to stay at home and triggered a massive shift for people turning to the internet to get their needs. Consumers and businesses were suddenly pushed to turn to the digital world to accommodate social distancing and contactless shopping, causing the rise of…
A good landing page can help your business grow by increasing your conversion rate, and you can achieve one by optimizing it. There is no need to redesign the whole page; you just need to make specific improvements to help your online visitors click through your call-to-action button. Here’s how to optimize your landing page….
