Google’s John Mueller has answered a long-time question about whether there is an SEO advantage for websites that use keywords in their domain name. According to Mueller, he confirmed no SEO bonus for websites that add keywords in their domain. He also listed a couple of reasons why businesses should not add them. Keywords in…
Google gives an update about the use and inclusion of emojis in web page titles and meta descriptions. According to Google, doing so will not hurt or help your SEO strategy. The statement was given by Google’s John Mueller during a Google Search Central SEO hangout recorded on January 28. John Mueller discussed one of…
Online retail sales have been growing over the recent years, especially last year during the pandemic. In the last quarter of 2020, retail searches grew over x3 higher than the previous year. This alone signifies a significant shift to digital shopping. But for your website to increase its online sales, you first need to know…
If you run an e-commerce website, image optimization is a must. You want your product images to be crawled by Google. An optimized image will also improve your product page’s chances of ranking higher on Google’s search engine results. Also, another part of your product image optimization is it helps improve your page loading speed….
Infographics are effective visual content that delivers short and well-informed content about a topic relevant to one’s business. Aside from providing quality and relevant information to your customers and other online users, it is also a great way to generate backlinks. Here are four steps on how to easily generate backlinks from infographics: 1 –…
Google has started their mobile-first indexing for their search engine algorithm, which means that Google prioritizes mobile-friendly websites compared to websites that aren’t. So if you have a mobile-friendly website, you have more advantages than your other competitors to show on top of Google’s SERP. If you want to know how to check and make…
In the previous article, we discussed the importance of link building in Search Engine Optimization. It is also important as part of content marketing. It is because you need to build links by creating good quality content on your blog. Today, this article is going to discuss how one can properly get backlinks for your…
Google My Business (GMB) is a free business directory listing tool from Google. It helps local businesses promote their brand, products, and services across Google Search and Google Maps for free. If there are any search users near your location looking for any products or services you offer, it will show on Google Search Results…
Google has been giving emphasis to local search results in recent years. For example, business listings now have a space for search results. This alone should push you to work on your local search optimization. This article will help you start that strategy this year. Here’s how to boost your local SEO this 2021: Make…
Many business owners and marketing managers want their website to be more visible online to gain more leads and get more sales. One way to achieve this is to rank on Google’s first page through Search Engine Optimization, more commonly known as SEO. SEO or Search Engine Optimization is the process of increasing a website’s…
