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In research conducted by Wyzowl, they found that the human attention span has significantly decreased over the years. In 2000, the average human span was 12 seconds, and now, it shrunk significantly to 8.25 seconds. For marketers, this is crucial because it means that we only now have 8.25 seconds to catch the attention of…
Here are five tips that can make your emails more effective. Are you lost with your email marketing campaign? Are none of your subscribers replying to your emails? Or perhaps, you’re frustrated that there has been no conversion despite regularly sending promotional emails? Then maybe there are things that you should improve in your current…
Google My Business is a business listing tool. It allows you to provide information about your business, including company name, address, phone number, website URL, and many more. Having a listing on the platform gives you an opportunity for Google search users to find your business, especially local audiences within a radius of your physical…
As a top digital marketing company in Los Angeles, Cybertegic considers Facebook one of the most effective social media channels to raise brand awareness. Facebook has roughly over 2.89 billion monthly active users, making it the most popular social media platform in the world. But why should you use Facebook as part of your business’s…
Did you know that 500 million Facebook users watch a total of 100 million hours of video content on Facebook every day? This makes Facebook one of the most promising channels to run video ads. But how do you create a video ad on Facebook? This article provides a complete guide on creating video ads…
According to Facebook Video Statistics, there are four billion video views on Facebook every day, and 65% of all these views are coming from mobile users. This makes Facebook the second-best place to upload video content next to YouTube. But how will you effectively publish videos on Facebook if you’re new to video marketing? This…
Writing a blog post isn’t easy, so you shouldn’t just post your blog without optimizing it. Without optimization, your blog post will have a lesser chance of being indexed by Google. Remember that each day, there are hundreds of thousands of businesses publishing articles and blog posts, and many of them are in the same…
Instagram is one of the most popular social media channels online entrepreneurs can use to market their products. It has an estimated one billion monthly active users and is extremely popular in the United States. As a marketing channel, your goal in using Instagram is to attract users interested in what you have to offer….
Statista reported in September 2021 that Instagram has over 170 million users in the United States alone. On the other hand, it has roughly one billion users globally. This makes Instagram one of the powerful marketing channels brands can use to grow their business. But how do you start Instagram marketing? Here is a step-by-step…
This year, 53% of shoppers stated that because of COVID-19, they are highly concerned about shopping in-store during the holidays, and prefer to do the shopping online. In 2020, this number was significantly higher at 70%, but it’s clear this is a lasting concern for many shoppers. With this in mind, it is smart for…
