Social Media Marketing: How does Facebook get you coming back for more?

In a recent study done by Nielson Media Research, the world spends 110 billion minutes on the most popular social media websites: YouTube, Facebook, and Wikipedia. On average, the 500 million users are spending roughly six hours on Facebook each month, approximately three times more than other comparable sites. Despite the recent changes and criticism…

Social Media Marketing: Twitter Welcomes New App to Facebook

Twitter just announced its newest application on Facebook and LinkedIn, combining the two staple social media networks with the microblogging website. Twitter is bringing its followers to friends on Facebook and connections on LinkedIn. The new Twitter application allows you to combine your tweets with the two largest social media networks. Instead of using intermediaries…

Social Media Marketing: Record Breaking Tweets-Per-Second during NBA Finals and World Cup

\There are approximately 2 billion tweets per month and about 65 million tweets per day, which means there are roughly 750 tweets per second. However, with the advent of recent sporting events (the World Cup in South Africa, the NBA Finals, and the U.S. Open) Twitter reported nearly 3,000 tweets per second during the World…

Social Media News: Facebook Gets More Private

Due to recent criticism, Facebook has dedicated a page solely to information and news regarding online privacy. With this new “Facebook and Privacy Page”, users are given easy access to information on how to keep their Facebook profiles secure and private. With the advent of SEO and social media marketing, companies are now heavily using…

E-commerce Website Design Tip: Have a Good Privacy Policy Page

A privacy policy page is one of the most important pages that an e-commerce business should have on its website. Most of the time, a privacy policy page can be accessed through a clickable link on the e-commerce website itself. Additionally, the link typically takes consumers to a page that explains, in detail, why personal…

Overdoing the Search Engine Optimization Process

At the end of April, we wrote a post explaining how limited SEO knowledge can lead to disaster by making a website overly optimized. Today, we will discuss why people with substantial knowledge on search engine optimization processes are sometimes guilty of SEO overkill. In addition, we will give tips on how to prevent this…

SEO Tip: What to look for in a Good Search Engine Optimization Company

With more and more businesses venturing online, the practice of doing search engine optimization, or SEO, has become mainstream. If you have limited knowledge on SEO, you shouldn’t try practicing SEO tactics yourself because that can oftentimes spell trouble for your website. It is always better to leave the art of search engine optimization to…

How Small E-commerce Companies Can Compete with E-commerce Giants

The internet has created a whole new game for businesses. While retail giants have developed a name for themselves offline, it is an entirely different story in cyberspace. On the World Wide Web, small e-commerce companies are keeping up to the bigwigs and giving them quite a scare. Here’s why: When venturing into e-commerce, there…

Google Invades E-commerce Space with E-books

Internet search giant, Google, Inc., is flexing its digital muscle, and this time around, it has its eyes set on invading e-commerce space by offering e-books and other digital content. According to a report from zippycart.com, Google’s expansion into the electronic books business is a bid to match their controversial book search device. This foray…

How Ecommerce Businesses Can Compete in Tough Times

The content of this blog post stems from an interview with the CEO and founder of Cybertegic, James Hsieh, wherein he talks about how ecommerce businesses can cut costs during an economical crisis without compromising profit. With economical hardships still looming, it is inevitable that ecommerce businesses will have to tighten their belts and cut…