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Have you ever heard of IGTV? It is a standalone video application for mobile phones that was launched by Instagram in June 2018. It was designed to feature longer videos and easy discoverability through channels using your mobile devices. Although still a relatively new feature, experts are predicting that it could be the next big…
As the best digital marketing company in Los Angeles, we often recommend to our clients to consider doing multi-channel marketing, especially if they want their business to grow at a relatively faster rate. With more than 80% of marketers using multi-channel campaigns, business owners could not afford to ignore this marketing strategy. Here are five…
In e-commerce marketing, your welcome email can either make or break your email marketing strategy. That is why you have to make sure that it has that wow factor and is engaging enough to make subscribers read on. Here are tips on how to write the perfect welcome email as recommended by the best digital…
In our previous article, we discussed certain benefits of Facebook ads. We listed these qualities to help you determine whether FB ads serve as a perfect paid marketing channel for your business. Today, we decided to do the same, but this time we’re putting the spotlight on to Google Ads. Google Ads allows advertisers to…
Facebook Ads is a paid online advertising channel on Facebook. This makes it an effective channel for reaching out to new audiences that are using the said social media channel to look for products. It also allows you to target users based on demographics, location, behavior, and interests. But is Facebook Ads the right paid…
Similar to SEO and PPC, content marketing continues to evolve year by year. And if you want to stay on top of the game, you need to learn how to adapt with the current trends. That’s why for today’s article, we decided to discuss the latest content marketing trends for this year. Here are the…
In this digital age, people are starting to depend on the internet when searching for businesses and products. This is why businesses must have their digital footprint to cater to these users, and yes, that applies to even small ones. Your digital footprint on the internet can serve as a legit proof that your business…
Facebook Ads are starting to be saturated as more and more online businesses are starting to see its effectiveness in driving sales and leads to their websites. However, not all businesses who try FB Ads are getting good ROIs from it. This is because, like any other paid marketing channels, you need to optimize your…
When starting your online business, one of the most challenging tasks is picking the domain name of your website. It requires a lot of consideration, especially since your domain name gives your website’s identity. Your domain name must not only fit your business but should also be able to deliver the goals of your brand….
When spending money on marketing ads, it’s pretty normal to expect that you get more than what you spend for. It’s how businesses are supposed to work. Google ads are one of the most prominent paid marketing channels, and increasing your ROI isn’t impossible as long as you know what you should do. Here are…
