Search our blog for all the digital marketing knowledge you will need to keep up with important tips & trends.
During the AdAge Digital Conference held on April 13, Twitter COO Dick Costolo gave agency executives and microblogging enthusiasts a full list of details for Twitter’s new ad model. Since its creation in 2006, Twitter has played a vital role in the evolution of social media marketing. As the site continues to grow, so do…
On April 9, 2010, Google officially announced that they will be using site speed as a new signal in their search rankings. This is no surprise to internet users since we are all fully aware that at Google they are obsessed with speed. Just so the definition of “site speed” is clear to everyone, Google…
The world is in the midst of a social revolution. Every minute thousands of messages are being sent worldwide, and staying connected is now easier than ever. Everything is social, from social commerce to social CRM, there is no escaping it. Surprisingly, many individuals are still afraid to implant social media into their internet marketing…
Since the day search engines were invented, search engine optimization experts have been working towards a single goal – to get their websites to page one. Why? Because being on the first page of search engine results is everything, and new data has proven just that. A recent study conducted by iCrossing reported that over…
A few blog posts ago, we set straight an ecommerce myth that says shopping on ecommerce websites is live bait for credit card theft. Contrary to what you may have heard, entering your credit card information on ecommerce shopping sites is generally safe, assuming you use proper discretion before doing so. Still, ecommerce fraud could…
To start off, link baiting is the art of creating content that is compelling enough to lure links to a website. Although it takes a lot of brains and imagination to create great link baits, they have the potential to result in increased Search engine optimization rankings. The focus of link baits shouldn’t be on…
As they say, even when the world is about to come to an end, people still need to satisfy their urge to shop. With the economy still in the doldrums, more and more people are taking advantage of online ecommerce shopping as a way to be more economical with their spending. Consequently, ecommerce comparison shopping…
Building a business is not an easy task. Unfortunately, it usually takes money to make money, so being careful with every dollar spent is tremendously important for any startup. In today’s society, it is essential for entrepreneurs to utilize the social media outlets available through the internet. These outlets provide companies with the tools needed…
Social media is giving companies a new way to research and predict future sales. Using popular social networking websites like Twitter, individuals can give their reviews on restaurants, movies and just about anything in the time it takes to write a text message. For any company, positive word of mouth marketing through Twitter is the…
How much would you donate to see a family member, coworker or friend shave their head in solidarity with children fighting cancer? After just ten years since its humble beginning, the St. Baldrick’s Foundation has become the world’s largest volunteer-driven fundraising program for childhood cancer research. The foundation was started by three reinsurance executives who…
