Search our blog for all the digital marketing knowledge you will need to keep up with important tips & trends.
Yelp is a popular directory listing online. It acts as the modern-age business directory to help people find businesses in the area. Consumers turn to Yelp for recommendations and reviews about a business they are interested in. Yelp has more than 100 million unique visitors in the United States alone each month. And being on…
Google has confirmed the changes and updates they rolled out recently to their local search results algorithm. The update began rolling out in the last week of November and ended on December 8. According to the developers, the update involves rebalancing the ranking factors they consider when generating local search results. The recent update was…
Google has been working and developing its search engine algorithm to cater to mobile users. With more than half of the web traffic worldwide coming from mobile devices, the need to optimize your website for mobile users has never been so important. In fact, Google is still developing and working to apply a mobile-first index…
Adobe releases an online creative suite that features several Photoshop, Illustrator, and Premium Pro functionalities. The online tool is called Creative Cloud Express, designed for non-experienced users. It comes with 1 Million free stock photos, thousands of templates and will soon include social media tools. Adobe Creative Cloud Express According to developers, the Creative Cloud…
Shopify is one of the popular website platforms. In fact, according to KonstructDigital.com, Shopify holds 20% of the market share of all eCommerce platforms on the internet. More than a million Shopify shops are up to date and have more than 500,000 active stores online. What makes Shopify a top choice for online entrepreneurs and…
Google Webmaster Trend Analyst, John Mueller, stated that Google will begin to de-index web pages if your site is down for a few days. The statement was released on December 10 during a Google Search Central SEO office-hours hangout. An SEO expert named Aakash Singh, present in the live stream, asks Mueller the question. Singh…
Searches for deals and discounts increase and peak each year during the holiday season. This is why businesses like yours must connect with their customers to offer the best deals they have. You can do this by creating a seasonal campaign in Google Ads. This guide will help you to maximize your return-on-investment (ROI) on…
LinkedIn has added two new features: live video and newsletter. These new additions will be a part of LinkedIn’s creator mode. The update will launch gradually throughout this month to users who don’t have access to the live video and newsletters. After the user has enabled its creator mode in their profile, they will only…
SEO or Search Engine Optimization is one of the vital components of online marketing. And as we enter a new year, you will need to further improve your SEO efforts. Google likes to release updates on its search engine algorithm from time to time, and your business should learn to quickly adapt to these changes. Here’s…
During the heat of COVID-19, the global pandemic caused lockdowns which forced people to stay at home and triggered a massive shift for people turning to the internet to get their needs. Consumers and businesses were suddenly pushed to turn to the digital world to accommodate social distancing and contactless shopping, causing the rise of…
