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Google has changed the game once again with a new tweak to its golden egg ranking algorithm. This week Google has changed its formula for determining its search rankings and should continue to keep online retailers on their toes. Google doesn’t typically publicize its updates or adjustments to its ranking algorithm but this change is…
Despite what we’ve seen and heard about Apple’s iPad, the reality is that more and more e-commerce merchants are using this tool as a handy compliment to their business Aside from using the iPad for taking notes during meetings or for reviewing a website, the iPad proves itself to be useful search engine optimization campaign….
When we speak of search engine optimization or SEO, we think of rankings, keywords and algorithms. Oftentimes, we focus too much on the “technicalities” of SEO that we forget one key ingredient in a successful search engine optimization campaign—content. After all, where will the keywords come from? From search engine optimized content, of course. Mark…
Twitter RT means retweet, similar to “repeat” or “repost”. People will naturally retweet a tweet when they like it. If you find something interesting, all you have to do is to hover your cursor on the lower right of a tweet, then click on “Retweet” and click on “Yes”. Like this:Your retweet will then be…
“Relevance isn’t just about pages—it’s also about relationships” – Mike Cassidy of Google Hold on to your pants SEO experts, Google has announced another addition to their growing collection of search engine algorithms. Starting today, Google’s search engine page results will further incorporate social media by generating results based on social network connections (Quora, Flickr,…
The arrival of a new year often spells new plans that companies would like to explore in order to maximize the use of search engine optimization for online advertising. The problem is that with new plans, it is easy to get overwhelmed with interesting ideas and internet marketing strategies. To minimize your to-do list, Lindsay…
If you’ve recently logged in to your company Facebook page, you’ve probably noticed a message up top to preview the up-and-coming, revamped design of Facebook pages. Facebook has already started rolling out the new design, and pretty soon the option to preview it will become the mandate to have it. Instead of dreading the changes…
Social media is considered one of the most effective means of advertising today, because of its viral nature – “I just scored a sweet deal at x, I NEED to let everyone know,” which then gets reposted, tweeted, or liked within a large network. The larger the individual’s network, the better for a business. Advertising…
Many companies proclaim themselves to be the best SEO company by offering various techniques that are formulated, readily available to any client willing to shell out big bucks without the guarantee that the internet marketing strategies offered to them will actually perform well. Internet marketing is a science of techniques that should be tailor-made to…
Video marketing is gaining popularity in terms of efficiency in internet marketing. More and more companies have recognized the potential of video marketing and how it can greatly contribute to a business’s online visibility and exposure. Internet marketing experts are now incorporating video marketing strategies as part of their campaign for clients to increase page…
